Customers planning to buy a new smartphone in 2026 are going to be hit double. Many companies including Samsung, Vivo, Xiaomi and Nothing have increased the prices of their smartphones and it is believed that other companies may also announce price hike soon. In the last two months, the prices of smartphones have increased by 5.21 percent and experts say that if the cost of components continues to increase and the condition of the rupee does not improve, then the price increase may continue till April.
Why are mobiles becoming expensive?
For some time now, there has been a shortage of memory chips all over the world, due to which their prices have started touching the sky. The production of chips used for random access memory (RAM) in phones has reduced, due to which companies have to pay more money to buy them. Apart from this, other components have also become expensive, due to which the cost of making phones has increased. The falling rupee is also adding fuel to this fire and its burden is falling on the customers buying the phone.
Discounts also reduced
Samsung had announced the increased prices of many of its smartphones on January 5 itself. The South Korean company has increased the prices of its Galaxy A series and F series by Rs 1,000-2,000. On the other hand, the company has also reduced upgrade offers. According to the report of Moneycontrol, Samsung has withdrawn upgrade offers on its Galaxy S25 FE, S25, Fold 7 and Flip 7. In place of these, the company has now brought low-cost UPI-based cashback schemes, after which people now have to pay about Rs 5,000 more than before to buy a new phone.
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