Today the stock rose by 2%, know from experts at which level there is a strong earning opportunity.
highlights
- On February 17, 2026, ITC stock is trading at 324.90, up 2% on BSE.
- Let us know from expert Rachit Khandelwal with ET Nav Swadesh what should be our strategy regarding ITC stock.
- According to market experts, ITC is not a small stock, but a ‘mammoth’ stock with a market cap of Rs 4 lakh crore.
ITC Share Price Target: The shares of the giant company ITC (Imperial Tobacco Company of India Limited) have troubled its investors a bit in recent times. If you look at the 3 month chart, there has been a decline of around 21-22% which has forced investors to think. However, if we talk about today, on February 17, 2026, ITC stock is trading at 324.90 with a gain of 2% on BSC. Despite this, investors are wondering what our future strategy should be regarding this stock. So let us know from expert Rachit Khandelwal with ET Nav Swadesh what should be our strategy regarding ITC stock.
According to market experts, ITC is not a small stock, but a ‘mammoth’ stock with a market cap of Rs 4 lakh crore. Experts say that this decline has come due to the increase in prices in the cigarette business and the recent demerger (separation) process of the hotel business. But fundamentally the company is still as strong today as it was before.
It has many big businesses like FMCG, Agri Business and Paper Board. If you have bought it at a higher price or are thinking of creating a new position, the current levels look quite attractive.
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What to do next in ITC?
Averaging and new buying opportunity
If you had bought this stock at high levels of Rs 360 or Rs 380, then the current fall is an opportunity for you. You can do ‘averaging’ at this level to reduce your buying costs. At the same time, this can also be a good entry point for new investors.
It will take some time to bounce back
Remember, ITC is not an overnight horse. According to experts, it may take at least 1 to 2 quarters to regain its old pace. The effect of price hike in cigarette business lasts for one quarter, after which recovery can be expected.
Important Levels (Support and Resistance)
On the technical charts, ITC will be completely ‘bullish’ only when it starts holding above the Rs 344 level. Only after this we can see targets of Rs 390 and then Rs 424.
According to expert Rachit Khandelwal, ITC is like a strong elephant, which moves slowly but when it moves, it leaves everyone behind. Earlier also there was a time when it was stuck around Rs 200 and people used to make fun of it, but then it gave excellent returns. The current fall may be an ‘over-reaction’, so it would be wise to hold on to this stock.
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